Thinking Strategically

Planning for the Next Normal

July 2020 Planning for the Next Normal Let’s start with some good news: 2020 is a little more than half over and you (and presumably your business) are here to read this letter! We all understand that the ramifications of COVID-19 have been profound, having significantly affected: Our markets. While a few client-type markets are [...]

2020-07-14T15:51:48-04:00By |Thinking Strategically|

Market Diversification in Uncertain Times

March 2020 Clients and friends, These are unsettling and rapidly changing times. No doubt your firm is grappling with disruptions that would have been difficult to foresee just weeks ago. It’s extra challenging right now to plan for the long-term future, so this month instead of my usual letter, I’m offering an article entitled “Prospering [...]

2020-03-19T16:18:40-04:00By |Thinking Strategically|

A Vision for the New Year (and beyond)

December 2019 Dear Clients and Friends, The dawn of a new year—and especially a new decade—is an opportune time to take a step back and gain perspective on where your firm is going. By that, I mean you should consider your firm’s vision as part of its strategic plan or, if your firm doesn’t have [...]

2019-12-17T13:38:59-05:00By |Thinking Strategically|

Top-Down vs. Bottom-Up Planning

October 2019 Dear Clients and Friends, If your firm is over a certain size, it is likely composed of multiple business units, which may be a combination of market-based or discipline-based departments, groups, studios, and/or offices in a multi-office firm. In most firms, these business units develop annual business plans. A firm with multiple business [...]

2019-10-22T11:19:28-04:00By |Thinking Strategically|

Too Busy (To Plan)?

August 2019 Dear Clients and Friends, These are great times for most architecture and engineering firms! Our industry continues to benefit from the longest economic recovery since WWII. From my consultant’s anecdotal perspective, my clients are doing very well, with plenty of work to go around and very healthy financial performance. Current A/E industry surveys [...]

2019-08-06T13:25:57-04:00By |Thinking Strategically|

Getting It Done!

May 2019 Dear Clients and Friends, Next week, I will be making a presentation at the ACEC Annual Convention entitled “Getting It Done! Keys to Implementing Your Firm’s Strategic Plan.” If you can make it there, great! I look forward to seeing you. For the rest of you, here’s a summary of my key points: [...]

2019-05-02T09:35:31-04:00By |Thinking Strategically|

Success and Succession

March 2019 Dear Clients and Friends, If you’re reading this, you’re either leading your firm or would probably like to be leading it someday. Effective leadership is the single most crucial asset a firm must have to succeed. Firms that need money can borrow; firms without enough business can boost their marketing; but firms that [...]

2019-03-04T12:13:42-05:00By |Thinking Strategically|

Looking Back and Looking Ahead

Looking Back Our industry and the overall economy has been enjoying a long (and well-deserved) recovery since the Great Recession: As of December, 2018, the current economic expansion which began in mid-2009 will have lasted nine years and six months (114 months). According to the National Bureau of Economic Research (NBER, the official arbiter of [...]

2019-01-04T10:58:39-05:00By |Thinking Strategically|

Accountability

We often hear calls for accountability when we work on strategic planning with our client firms. A lack of accountability can creep insidiously into all facets of your business: marketing and business development, project management and profitability, and staff management. Its worst symptoms can take many forms: Underperforming principal Market leaders not meeting revenue and [...]

2017-01-28T18:26:04-05:00By |Thinking Strategically|
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